Top 5 Beauty Retail Apps on Android in France - Q1 2022

In the first quarter of 2022, the top beauty retail apps in France on the Android platform showed varied performance in weekly downloads and active users. Here’s a look at how the leading apps fared during this period.

Sephora - Make-up, Beauty saw fluctuating weekly downloads, peaking at approximately 14.1K in mid-January before settling around 7K by the end of March. Active users for the app hovered around the 50K mark, with a slight increase in January and a steady trend through the quarter.

Nocibé La beauté partagée experienced a steady download rate, starting at 3K and reaching about 4K in early February before tapering off to 2.9K by the end of March. Active users began at 10.5K, peaked at 11.7K in mid-January, and then gradually declined to approximately 9K by the last week of March.

Beauté Privée had a more stable download trend, starting at 1.8K and peaking at 2.8K in early February, before returning to around 1.6K by the end of March. The app maintained a strong base of active users, starting at 73.9K and slightly decreasing to 70.4K by the end of the quarter.

Marionnaud – Beauté & Soins showed consistent weekly downloads, beginning at 1.5K and maintaining around 1K to 1.7K throughout the quarter. However, there were no active user metrics available for this app.

KIKO MILANO - Beauty products experienced a significant spike in weekly downloads in early January, reaching 2K, before settling to around 673 by the end of March. Active users for the app followed a similar trend, starting at 1.8K and peaking at 2.9K in early January, then gradually decreasing to 1.5K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.